African Marketplace (AMP) is a pan-continental trade platform that showcases Africa’s and the Caribbean’s finest export-ready SMEs on a global stage, serving as a strategic bridge for trade, investment and cultural exchange. AMP provides sustainable access to global buyers and investors, helping SMEs overcome limited global reach while driving business growth, job creation, intra-African trade, innovation and global competitiveness.

AMP Dubai 2026 will take place from 10–12 October 2026 at the Conrad Dubai Hotel, located on Sheikh Zayed Road, directly opposite the Dubai World Trade Center and approximately 10km from the airport — one of the city’s leading international event venues.

AMP is a curated international trade exhibition that combines business, commerce, culture, networking, education, and entertainment. The event brings together exhibitors, buyers, distributors, investors, media, industry leaders, and consumers from around the world.

African Marketplace is sector agnostic. Brands with export-ready products or services across fashion, beauty, food, art, lifestyle, real estate, technology creative industries and more, are welcome to exhibit at AMP

AMP attracts a diverse audience including:

• Retail buyers and distributors
• Investors and business leaders
• Industry professionals
• Media and content creators
• Diaspora communities
• Consumers seeking unique African and Caribbean products and services
• Government and trade representatives

AMP welcomes applications from a wide range of industries including:

• Fashion and Accessories
• Beauty and Skincare
• Food and Beverages
• Home Décor and Furniture
• Arts, Crafts and Creative Products
• Health and Wellness
• Technology and Innovation
• Professional Services
• Tourism and Hospitality
• Education and Training
• Manufacturing and Export Businesses

Yes. AMP welcomes both product-based and service-based businesses, provided they align with the event’s vision, standards, and target audience.

No. While AMP’s primary focus is showcasing African and Caribbean excellence, applications are also welcomed from diaspora-owned businesses and organisations whose products, services, or mission align with the objectives of the event.

Absolutely. AMP celebrates the richness, diversity, and innovation of African and Caribbean businesses globally and actively encourages participation from diaspora communities around the world.

AMP is both a B2B and B2C platform. Exhibitors have the opportunity to:

• Sell directly to consumers
• Connect with wholesale buyers
• Meet distributors and retailers
• Engage with in
• vestors and strategic partners
• Build brand awareness with an international audience

African Marketplace Dubai 2026 is designed to attract high-value buyers, investors, decision-makers, and trade delegations from Nigeria, Africa, the Caribbean, the UAE, the UK, and the diaspora. Every attendee is a potential buyer, partner, or collaborator. This is market access.

Dubai is a deliberate choice. With over 200 nationalities living and doing business in the city, and trade infrastructure connecting East and West, Africa and Asia, the Gulf and Europe, it is one of the most efficient commercial crossroads in the world.  For African and Caribbean businesses seeking serious international market access, it is one of the most valuable rooms to be in.

AMP is more than an exhibition; it’s a movement to showcase the best of African and Caribbean business, creativity, innovation, and culture on the global stage.

Our mission is not only to create commercial opportunities for businesses, but also to challenge outdated stereotypes and reshape perceptions by highlighting the quality, excellence, and innovation that exists across Africa and the Caribbean.

By bringing together businesses, buyers, investors, industry leaders, and consumers from around the world, AMP creates meaningful opportunities to scale, collaborate, trade, and provide a platform for global visibility.

Exhibitors are not showcasing; they are selling and scaling.